Worcester toy store named best in UK

A Worcester toy store has won a prestigious national award.

Toys and Games of Worcester has been named Independent Toy Retailer of the Year in the Single Store category as part of the 2021 Toy Industry Awards.

Shop owner Tim Evans said: “We are shocked.

“You don’t get into business to win awards, I got into business because it was something I dreamed of and always wanted to do.

“You certainly don’t think about getting awards, but when you get one, it’s a real compliment.

“It’s for the whole team, not just me, it’s my wife and kids and the team who have all helped the business over the past two years.

“It’s a huge reward.”

Mr Evans believes many businesses have been forced to adapt to survive UK lockdowns over the past two years and he owes much of the shop’s success to the way they have dealt with the pandemic.

He added: “We had to think outside the box and reinvent ourselves just to survive and I think that’s what made us better.

“It’s not just covid that there have been store closures in town, we also had flooding just before covid, then there were several lockdowns and restrictions, and then we had the closure of Broad Street road emergency before Christmas due to unsafe building.

“We had so many curveballs thrown at us that we just had to think and adapt to ever-changing circumstances and I think the recognition is really for that.”

“When the government announced we were to close I only live a mile from the store so I said to my wife ‘I’m going to work tomorrow because I just need a reason to get up and I don’t know what I’m going to do, maybe I’ll clean up and come back in an hour.

“I walked in and just put on social media, if you need anything if you want anything we’ll deliver because we have a company van.

“We were delivering to people’s homes throughout Worcester and it was so busy that my wife was back at work in three or four days as well.

“We always keep things positive and I hope we’ve helped people in more ways than just delivering legos and puzzles, with our positive Facebook posts.”

Mr. Evans says he doesn’t know who suggested the shop.