JAZWARES NAMED MASTER TOY LICENSEE FOR ROBLOX SENSATION ADOPT ME!

Inspired by the popular Adopt Me game, the new line of toys offers more ways to play for millions of fans around the world

SUNRISE, Florida., May 19, 2022 /PRNewswire/ — Leading toymaker Jazwares today announced that it has entered into a multi-year global toy licensing agreement with Uplift Games to create a line of toys based on the popular game Adopt Me! Enjoyed by millions on the Roblox platform and playable on mobile, tablet, PC, and Xbox, Jazwares brings the excitement of Adopt Me out of the metaverse and into the physical world.

The Adopt Me experience creates opportunities for players to explore a family-friendly online world where they can build and decorate homes, adopt over 200 cute pets, and use game tools to create their own emergent fun with friends. With over 28 billion visits and a record 1.9 million concurrent users on Roblox, Adopt Me is the platform’s most popular and successful game of all time with billions of lifetime plays.

“Our unparalleled expertise in bringing Metaverse IP to life, coupled with Uplift Games’ smash hit Adopt Me, brings a new evolution to Jazwares as we continue to innovate for the future of gaming,” said Sam Ferguson, Vice President of Licensing at Jazwares. “Fans will love our gaming-inspired figures and playsets featuring a range of pets, accessories and more that authentically expand the Adopt Me experience beyond digital.”

Scheduled to launch in retailers and online in the spring of 2023, Jazwares holds license rights to design, manufacture and market a full line of toys in different categories for popular ownership, inspired by adorable pets around the world. magic of Adopt Me on Roblox.

“Adopt Me has captivated millions of gamers around the world in the Metaverse since 2017. We’re thrilled to partner with Jazwares to bring new ways for gamers to create their own future nostalgia in the physical world in addition to the virtual world” , said Sophie Sireradirector at Uplift Games.

About Jazware Software
Jazwares, a subsidiary of Alleghany Capital Corporation, is a leading global toy company, recently expanding into the costume and pet category. Jazwares portfolio includes a variety of dynamic licensed and wholly owned brands. Jazwares Game Studio further expands the play possibilities for children within the Metaverse. Jazwares celebrates 25 years of innovative gaming with expertise in design, development and manufacturing. An award-winning company that progressively focuses on identifying new trends, Jazwares then transforms them into high-quality products for consumers of all ages.

Based at Sunrise, Florida, Jazwares has offices around the world and sells its products in more than 100 countries. Since its inception in 1997, Jazwares has continued to grow through new product development and strategic business acquisitions. For more information on Jazwares, please visit www.jazwares.com.

About Uplift Games
Uplift Games is a modern remote based game studio North America and the UK. We develop Adopt Me, the most played game on the popular Roblox platform. Together, our diverse and talented team of Metaverse experts and industry veterans at large create future nostalgia for our millions of players.

For 5 years, we’ve supported Adopt Me with regular updates and features aimed at making it the premier Metaverse experience. We love that Adopt Me means so much to so many people, and the community is a joy to work with.

This release contains information that is forward-looking statements as defined in the Private Securities Litigation Reform Act of 1995. Forward-looking statements include all statements that do not relate solely to historical or current facts and can be identified by use of words such as “may”, “will”, “expect”, “plan”, “estimate”, “anticipate”, “plan”, “believe”, “potential”, “should”, “continue ” or the negative versions of these words or other comparable words. These forward-looking statements are based on Jazwares’ current plans or expectations and are subject to a number of uncertainties and risks. These statements are not guarantees of future performance, and Jazwares has no specific intention of updating these statements. Accordingly, actual plans and anticipated actions may differ from those expressed in forward-looking statements made by Jazwares or on behalf of Jazwares.

Contact: Bret Ingraham, [email protected]

SOURCE Software